If you read this blog on a regular basis, you know that I am always talking about the importance of looking into the FUTURE! As a small business owner, you can't afford to be caught off guard by something that could affect your business in a negative way. I also believe very strongly that looking FORWARD is the only way to achieve your goals. This blog post is about looking back. I thought that from a strictly marketing point of view...this article was genius. It went on to explain that when Elizabeth's Coronation was set to be broadcast in the 1950's, millions of Britons went out and bought TV's. This one event essentially ushered Britain into the TV age. When Prince Charles married Diana in 1985, it was one of the largest TV events in History. The wedding of Kate Middleton and Prince William is expected to be even bigger. What is the TV connection? Well it seems that sales of 3-D TV's have been 'sluggish'. It is believed that this Royal wedding may be broadcast in 3-D to encourage sales of 3-D TV's!
The connection may not be obvious: Royal events and TV's...but it's obvious to people who are anxious to make money on an event that happens only every 30 years or so. I have to admit...I did not see it coming...but I think it's brilliant. TV retailers have a little less than 6 months to create an aggressive 3-D TV marketing plan with a Royal-SPIN! Now if they can only make those glasses a little more ATTRACTIVE!!
www.economictimes.indiatimes.com
Kate Middleton,Prince William to have a 3-D Royal Wedding
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